As VP, Product Marketing at Livefyre I lead market research, go-to-market strategies, and sales enablement for our SaaS marketing platform that helps marketers create content and building community by leveraging user-generated content.
As a part of the founding team, I have helped grow the company to 150 people, running 5 different departments along the way.
I specialize in finding market problems and leading cross-functional teams towards the goal of solving them, ultimately to increase our market share while targeting our next customer segment.
I thrive when I am out of the office visiting prospects, customers, and partners or speaking at a conference, helping identify use cases and consulting on best practices around social media, user-generated content, community management, and content marketing.
When I’m not solving market problems for Livefyre, you’ll find me snowboarding or biking in Tahoe, depending on the season. I also love learning and conversing about disruptive technologies in health, sustainability, education, IoT, and transportation (I’ve already made bets that my next car will drive itself :).